How much of this quarter’s pipeline did LinkedIn Ads influence?
31 deals in your CRM belong to companies reached by LinkedIn Ads before the opportunity was created: $1.84M in open pipeline and $412K closed-won.
Want to see which campaigns touched each of these deals?
Prepare a LinkedIn Ads campaign for our ICP with two image ads and a $100 daily budget. Use images from our library. I want to review it before activating.
Website visits · ICP decision makers · US
I will present and request confirmation for each stage: campaign, ad set and ads.
Let’s review and confirm each stage as a draft.
After the confirmations for each stage:
1 campaign, 1 ad set and 2 ads created as drafts. Nothing was activated. You decide when delivery starts.
Audit our paid media campaigns from the last 90 days.
I combined the LinkedIn Ads, Google Ads and Meta Ads diagnostics. Three things deserve your attention:
LinkedIn Ads: 22% of impressions went to companies outside your ICP, mostly retail and education.
Google Ads: 14% of Search spend went to terms unrelated to the product, such as “jobs” and “free course”.
Meta Ads: the website pixel has had no events for 12 days, and two conversion-optimized ad sets depend on it. Fix the installation before changing the budget.
Should I prepare the LinkedIn Ads exclusions and Google Ads negatives for you to review?
Which target accounts heated up in the last two weeks and still have no open deal?
7 target accounts climbed in Intent Index and none has an open deal. The three hottest:
Should I create a CRM deal for each account?
Exclude companies that are already customers from our LinkedIn Ads campaigns.
Add 46 companies with closed-won CRM deals to the exclusion list
Confirm
Done. 46 companies added to the exclusion list. The action is logged in the audit trail under your name.


Data and context for your next decision
Ask in your own words and review the evidence before confirming an action.
Install every official MCP that exists and you will still be missing: LinkedIn Ads, which has no MCP; actions in Google Ads, whose MCP only reads data; and the CRM with your business context tying it all together. No official connector delivers that. LinkedScope does.
LinkedIn offers no official MCP for ads. With LinkedScope, you read, create and edit campaigns in the chat.
Google’s official MCP reads data and reports, but does not create, edit or pause campaigns. With LinkedScope, analysis turns into action.
Meta’s official MCP creates campaigns, but only single-image creatives, and lead forms and custom conversions are left out. With LinkedScope, you create all of that and also connect the CRM and the other channels.
Read, create and edit in LinkedIn Ads, Google Ads and Meta Ads, with the CRM in the same connection and your approval before every action.
Status as of October 2026.
| Day to day | Standalone MCPs, one per platform | LinkedScope MCP |
|---|---|---|
| Setup | One server, one login and one setup for each platform | One connection. LinkedIn Ads, Google Ads, Meta Ads and CRM come in together |
| Official MCPs | LinkedIn Ads has no official MCP; the Google Ads one only reads data; the Meta Ads one only operates Meta Ads | Reads and actions in all three channels: create, edit, pause and activate, with your approval |
| Full Meta Ads | The official MCP creates single-image creatives only and creates no lead forms or custom conversions | Video, carousel, media upload, lead forms, custom conversions, targeting search and a pre-launch check |
| Channel view | Each server answers only for its own channel; combining and comparing is up to you | All three channels in the same answer, with the same metrics |
| Business context | You explain your product, offer and ICP again in every conversation | The briefing and ICP saved in the account guide analyses, audiences and ads |
| Right companies | Metrics per campaign; matching them with companies and target accounts is a build of your own | Companies and job titles reached on LinkedIn Ads, Intent Index and target accounts ready to prioritize |
| Pipeline | The CRM is another connection, and linking ads to deals is on you | CRM deals linked to reached companies, so you see what turned into pipeline |
| From analysis to action | Actions limited to what each server offers, one platform at a time | From audit to execution in the same conversation: exclusions, negatives, campaigns, audiences and CRM opportunities |
| Control | Permissions, previews and logs vary from server to server | Full preview, your approval on every action and a log of everything |
| Agencies | A set of connections per client, switching accounts for every analysis | Every client in the same connection, without switching accounts |
| Outside the chat | Recurring routines must be built separately | Leads, audiences and conversions keep syncing, even with the AI closed |
| Maintenance | API and server changes are on you | Maintained by LinkedScope: platform changes arrive without you reconfiguring anything |
Connecting a platform to AI is the start. LinkedScope delivers what comes next: channels, CRM and business context working together, with the safeguards to execute. Less time building connections, more time deciding.
Do the companies and job titles reached on LinkedIn Ads match our ICP and context?
Compare the companies, industries and job titles reached with your briefing and ICP. See which companies and titles fall outside the profile and their share of reported impressions.
Analyze our active LinkedIn Ads, Google Ads and Meta Ads campaigns from the last 90 days and flag everything that needs attention.
See delivery, cost, fatigue, targeting and measurement by channel, with findings ranked by impact and a suggested action for each.
Prepare a lead generation campaign with two ads for our ICP.
Review the objective, audience, budget, dates, form and message. Each step starts as a draft or paused; activating takes another confirmation.
Create a LinkedIn Ads saved audience with our ICP.
Review geography, language, job titles and exclusions. Saving does not change campaigns; applying requires another confirmation.
Which Google Ads Search/PMax terms need review?
Compare terms, conversions and existing negatives. Prepare only the exclusions you select and approve.
Which target accounts have a high Intent Index and no open deal in the CRM?
Combine the Intent Index with CRM deals. See each account’s signals and prepare the opportunity if it makes sense.
Which reached companies fit our ICP and are mapped as target accounts?
Relate reached companies, briefing, ICP and target account lists. Find accounts that fit the profile but are still missing from the lists.
Prepare a CRM deal for this company.
Choose a pipeline, stage and owner where supported. Review the destination and possible duplicates before confirming creation.
Which LinkedIn Ads campaigns reached the most companies that now have an open deal?
Match the companies reached by each campaign with CRM deals. It shows association, not proof that the ad caused the deal.
How did ad channels compare last month?
See spend, leads and changes by channel. Compare equivalent bases without treating reported conversions as proven sales.
Compare the diagnostics for Acme and Bravo.
Select each authorized account and read it separately. Each conclusion identifies its source, period and limits.
Which clients saw leads drop this week?
Check each authorized account and compare with the previous week. Each result names the account, channel and period.
Apply the saved audience to the two selected ad sets.
Saved audience: ICP · Decision-makers
Tools grouped by function: the assistant names the channel and uses each platform’s settings.
Creating, editing and changing status work in all three channels. Channel-specific features keep their own tools.
In the Bravo account, compare ad channels last month.
I’ll read only the Bravo account, with the equivalent previous period and each channel’s currency.
To compare with Acme, I read that account with your permissions and keep the results identified.
Add a remote connector in Claude settings and authorize with your LinkedScope account. Availability depends on the client’s plan and permissions.
https://mcp.linkedscope.com
In ChatGPT on the web, open Plugins → + → Add custom MCP server. Enter the URL, choose OAuth, then complete creation and installation. Workspace permissions apply.
https://mcp.linkedscope.com
Add the server and use /mcp in Claude Code to authorize the connection:
claude mcp add --transport http linkedscope https://mcp.linkedscope.com
Add the server, then start OAuth sign-in with the second command:
codex mcp add linkedscope --url https://mcp.linkedscope.com codex mcp login linkedscope
Add this to your mcp.json and authorize the server in Cursor:
{
"mcpServers": {
"linkedscope": {
"url": "https://mcp.linkedscope.com"
}
}
}An Admin creates a personal access token in Integrations. Configure the URL and Bearer token in the MCP client, using the minimum scope needed. Write actions still require confirmation.
https://mcp.linkedscope.com
MCP is the standard that lets AI assistants use external tools.
LinkedScope connects your assistant to account reads and actions: ads, companies, leads, contacts, audiences and CRM.
What is available depends on the account’s integrations and permissions.
Learn more: How LinkedScope works: platform overview.
Clients that support remote MCP, such as Claude, ChatGPT, Codex, Claude Code and Cursor.
Connection options depend on the assistant’s own plan and permissions.
Automations such as n8n use a personal access token created by an Admin.
Learn more: How to use LinkedScope MCP to analyze and operate your campaigns.
MCP is included in the Professional and Enterprise plans and in the 15-day free trial. You can connect your assistant and try it before subscribing.
The assistant works with your plan’s features: on Enterprise, it also works with Spark Prospects, Target Accounts and Contacts. When the trial ends, access continues on either plan.
Within the account, what each person can do follows their role and the integrations’ permissions.
Learn more: Plans, trial and subscription.
Reads and actions, such as creating campaigns and ads, editing audiences and preparing conversions, have no per-tool credit charge.
Paid features, such as enrichment, show their cost in the preview.
Your connected assistant keeps its own billing. In the app chat, conversations follow LinkedScope’s credit rules.
Ad spend is billed by the advertising platform.
Yes, in LinkedIn Ads, Google Ads (Search and Display) and Meta Ads, using your saved briefing and ICP.
Each creation has its own preview and confirmation and starts without delivery: as a draft in LinkedIn Ads and paused in Google Ads and Meta Ads.
Objective, audience, budget, dates, message and destination are all visible for review.
Activating is always a separate action. Creating one level never activates another.
Available settings depend on the account and each platform’s API.
Each user signs in with their own login and gets their role’s permissions.
Admins and Managers can approve permitted actions. Operation users have read access.
Access also depends on the plan, the authorized scope and each integration’s permissions.
Learn more: How to invite users, set access levels and switch accounts.
No. One connection lets you select the accounts you can access.
Each read or action is checked against the selected account.
To compare clients, the assistant reads each account separately and identifies where the results come from.
Learn more: How to invite users, set access levels and switch accounts.
Yes. The tools reuse LinkedScope’s services and definitions.
Always check the period, currency, filters, sync date and coverage.
A live provider read may be fresher than a saved view. Partial data is never presented as complete.
Learn more: How LinkedScope calculates metrics.
Read, create and adjust campaigns and ads in both channels.
Google Ads: create Search and Display campaigns, plan keywords and manage negatives, assets, audiences, locations, schedules, budgets and bids. Performance Max has diagnostics and negatives.
Meta Ads: create campaigns, ad sets and ads with the platform’s objectives, adjust audiences, placements, budget and schedule, and upload images and videos.
In both: lead forms, conversions, detailed diagnostics with a Meta Ads pixel review, and a check of what is missing before activation.
Impacted companies and job titles and Pipeline Impact remain specific to LinkedIn Ads.
Learn more: Why connect Google Ads and Meta Ads, and how it affects Pipeline Impact.
Read, create or edit audience templates with your saved briefing and ICP.
The preview names the criteria and exclusions, with a reach estimate when available.
Saving or editing a template does not change campaigns.
Applying it to selected ad sets is a separate confirmed action: it replaces the complete targeting and may affect delivery of active ad sets.
Later edits to the template do not propagate automatically.
No. LinkedScope does not use your data to train models.
Tool results go to the assistant you connected and are also subject to that service’s privacy policies and your account settings there.
The app chat and MCP share tools and safety rules.
With MCP, you use your external assistant, billed by that service.
In the app, conversations use LinkedScope’s models and credit rules.
Paid tool features remain subject to the preview and the account’s limits.
Not necessarily. Clients with a visual setup let you add the server URL and authorize access in your browser.
Others use a command or a configuration file.
The How to connect section shows the options. Each assistant may require its own plan or permission.
Learn more: How to use LinkedScope MCP to analyze and operate your campaigns.
LinkedIn Ads: image, video, carousel, document, article, event, dynamic formats, Message Ads, Conversation Ads and VAST/CTV, depending on ad-set compatibility and account permissions. You can also reuse compatible posts of your own.
New files in LinkedIn Ads: JPEG/PNG images, MP4 videos or PDF documents from a public HTTPS URL, up to 50 MiB per file. The platform must finish processing them before use.
Google Ads: JPEG/PNG images up to 5 MiB or HTML5 bundles.
Meta Ads: JPEG/PNG images, MP4 videos up to 50 MiB and carousels.
The AI writes the copy and uses your files or existing assets. Uploading does not generate or transform images and videos.
Edits respect each format’s editable fields.
Yes, in all three channels. Publishing or associating a form always takes another confirmation, and it does not activate ads.
Forms: in LinkedIn Ads, they start as drafts, with questions, privacy, consents and thank-you message reviewed. In Google Ads, the form is associated with the chosen campaigns in a separate step. In Meta Ads, it must be published before it can be used in an ad.
Conversions: URL rules in LinkedIn Ads, conversion actions in Google Ads and custom conversions from an existing pixel in Meta Ads. Associating them with campaigns is optional and must be in the approved scope.
UTMs: static and dynamic, in compatible LinkedIn Ads ad sets.
Creating a rule does not install tags or prove a conversion.
Learn more: Native forms: LinkedIn, Google and Meta leads.
No. MCP covers the operations supported by each platform’s API and by your account. There is no complete parity with the ad managers.
LinkedIn Ads: creating Thought Leader Ads, Single Job Ads, newsletters and weekly day-and-hour schedules is not covered, nor is automatically copying a campaign with all its ad sets and ads.
Google Ads: creation covers Search and Display. Automated recommendations and experiments are not included.
Meta Ads: features without a public API or that require special approval are not available.
Additional permissions may require reconnecting the integration. Check the current options before executing.
You can connect separate tools and build the joins, rules and automations yourself.
But not everything can be built: LinkedIn Ads has no official MCP, and the Google Ads one only reads data.
LinkedScope delivers an integrated B2B ads foundation: company context, briefing and ICP, audiences, leads and CRM, with supported workflows already in place.
The value is in the work you no longer have to build, check and maintain. If you only need metrics from one platform, a single MCP may be enough.
Learn more: How LinkedScope works: platform overview.
Yes, when your assistant’s app supports the connected MCP.
After connecting and authorizing, ask for a summary, investigate results and review supported actions from your phone.
This depends on the assistant, plan and permissions. Initial setup may require a desktop browser.
Actions follow the same previews and confirmations as on desktop.
No. You keep your platforms and connect the supported integrations to LinkedScope.
MCP brings reads and actions into your assistant and adds the context gathered in the product.
The ad managers remain available for operations that are not covered, and your CRM remains where your team works its deals.
Learn more: CRM integrations: how they work in LinkedScope.
Routines already set up in LinkedScope keep running: lead collection, audience sync and conversion delivery, depending on the integration, plan and account settings.
MCP reads data and executes supported actions when you ask.
It does not turn requests into recurring automations or leave the AI changing campaigns without you.
Learn more: Account automations: what each one does.
No. Pipeline Impact connects companies reached by LinkedIn Ads with CRM deals, based on analysis criteria.
This shows observed association and influence, not proven causality.
The three-channel dashboard is not complete cross-channel attribution and does not identify every contact reached by ads.
Learn more: Pipeline Impact: how to measure LinkedIn's influence on pipeline.