Ad integrations: LinkedIn, Google and Meta

Sumário
Sumário

LinkedScope connects to three ad networks: LinkedIn Ads, Google Ads and Meta Ads. LinkedIn is the platform’s core connection. Google and Meta round out the performance view, the audiences and conversion sending.

  • Where: Settings > Integrations, Ad account category
  • Who can connect: Owner and Admin
  • Limit: one ad account per network in each LinkedScope account
LinkedIn, Google Ads and Meta cards in Settings > Integrations (details hidden)
The three ad account cards in Settings > Integrations.

What each connection unlocks

FeatureLinkedIn AdsGoogle AdsMeta Ads
Dashboard and consolidated performanceYesYesYes
Campaigns, Insights AI and Pipeline ImpactYesNoNo
Reached Companies and Job Titles, Spark ProspectsYesNoNo
Target Accounts and Exclusion audiencesYesNoNo
Contacts audiencesYesYes (Customer Match)Yes (Custom Audiences)
Native form leadsYes (Lead Gen Forms)Yes (lead forms)Yes (Lead Ads, with a Page selected)
Lead conversion sendingYesYesYes (with a Pixel selected)
Budget, bid and impression cap automationsYesNoNo

How connecting works

The process is the same on all three networks:

  1. Click Connect account on the network’s card
    You are taken to the network’s sign-in and authorization screen (LinkedIn, Google or Facebook).
  2. Authorize LinkedScope
    Sign in with the user that has access to the ad account and accept the requested permissions.
  3. Select the ad account
    Back in LinkedScope, the Almost there… message means you still need to choose the account. Select it in the card’s list.
  4. Check the success message
    The connection is only complete with Account connected successfully. The card then shows the account name and ID and the Disconnect account button.

Detailed guides for each network:

Frequently asked questions

Can I connect two LinkedIn accounts to the same LinkedScope account?

No. It is one ad account per network. To follow another one, create a new LinkedScope account and switch between them. See How to invite users, set access levels and switch accounts.

The card shows Blocked instead of the connect button.

The plan doesn’t include integrations or the subscription has a pending payment. See Plans, trial and subscription.

Does disconnecting delete my data in LinkedScope?

No. Lists, leads and settings stay in the account. When you reconnect the same ad account, everything works as before.